Start something
Tell us what
you are actually
trying to change.
Not what you want to say.
What you want to happen.
Bring us the brief you were given, and the one you wish you had been given. We are more interested in the second one.
We do not take briefs in order to fulfil them.
We take them in order to redefine them.If that sounds like more argument than you were looking for, we are probably not the right agency. That is a useful thing for both of us to find out in week one rather than month six.